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Worth Considering

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Great Copy: A Chapter from My New Book
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Great Copy: A Chapter from My New Book

May 9, 2025 1 min read

Below, you will find a chapter I’m including in my book, Great Copy – a collection of essays about what makes copywriting great by a dozen top…

Writing With AI: My British Butler Experiment
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Writing With AI: My British Butler Experiment

May 9, 2025 7 min read

Nigel and Me… and Claude In an attempt to speed up my writing and finish my many unfinished books, I’ve been experimenting with using ChatGPT to do…

Four News Stories the Mainstream Media Missed
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Four News Stories the Mainstream Media Missed

May 9, 2025 2 min read

Four stories that I’m guessing you missed if you rely on the mainstream media for your news… Was Over-Reliance on Renewables Behind the Catastrophic…

Worth Considering: Haha — May 9, 2025
Worth Considering

Worth Considering: Haha — May 9, 2025

May 9, 2025 1 min read

Why Great Artists Always Please Their Audience
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Why Great Artists Always Please Their Audience

May 9, 2025 1 min read

Do you believe this statement – a famous quote from Oscar Wilde – is true? “The moment that an artist takes notice of what other people want, and tries…

The Two Types of Copywriting That Drive Sales
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The Two Types of Copywriting That Drive Sales

May 9, 2025 1 min read

Copywriting Copywriting is the act of writing text aimed at selling products or services. There are basically two types: Copywriting for General…

David Ogilvy: The Father of Advertising’s Research-Driven Genius
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David Ogilvy: The Father of Advertising’s Research-Driven Genius

May 9, 2025 1 min read

Hint: Yes, he is a copywriter – perhaps the most famous one. Answer: David Ogilvy About David Ogilvy David Ogilvy (1911-1999), referred to in 1962 by…

David Ogilvy’s Timeless Advertising Wisdom
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David Ogilvy’s Timeless Advertising Wisdom

May 9, 2025 1 min read

Confessions of an Advertising Man By David Ogilvy Originally published: 1962 192 pages I’ve read Confessions of an Advertising Man more than once. So…

How to Improve Your Copywriting Skills and Land Clients
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How to Improve Your Copywriting Skills and Land Clients

May 9, 2025 1 min read

Here’s a short clip of me answering questions from copywriters about improving their rhetorical skills and getting clients

COVID’s Political Legacy: How a Virus Divided America (Part Two)
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COVID’s Political Legacy: How a Virus Divided America (Part Two)

May 6, 2025 1 min read

Last month, I brought you Part One of the two-part monograph I’m writing about COVID. Not the disease itself, but how it became one of the most…

Europe’s Green Energy Blackout: Ideology vs. Engineering Reality
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Europe’s Green Energy Blackout: Ideology vs. Engineering Reality

May 6, 2025 7 min read

Why the Massive Blackout in Europe? April 22 was a day to celebrate for Spain’s greenies. The national grid that day was, for the first time, 100%…

Israeli Health Officials’ Secret COVID Vaccine Meeting Exposed
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Israeli Health Officials’ Secret COVID Vaccine Meeting Exposed

May 6, 2025 1 min read

On June 8, 2022, Israeli Ministry of Health officials met with scientists to discuss COVID vaccine adverse events. The meeting was secretly recorded…