In late March, CNN tested an exciting idea – a subscription-based streaming service that they called CNN+. It would compete with Fox Nation, which has more than 1 million subscribers and is growing fast. They hired 500 employees and invested $300 million into the project. They also promised to pony up another billion over the next four years. They expected to sign up 2 million subscribers in the first year, and 15-18 million after four years. But two weeks after the launch, the service had fewer than 10,000 users. The new CEO said, “This is nuts,” and shut it down on April 30.